Easton Cycling is two parts science and one part passion. Born in 1984 at the Olympic Games in Los Angeles, California, Easton Cycling exists for one reason — to make bikes better. Everything it does is based on performance. Easton embraces new materials, creates new technologies and introduces industry standards all to make your bike ride smoother, go faster and last longer. Easton’s passion for victory and performance has changed the face of cycling, and the company’s game-changing innovations are too numerous to count. Today Easton Cycling is the leader in composite design, engineering and manufacturing for the bicycle industry and delivers a full range of carbon and aluminium wheel sets and components to manufacturers and riders globally.
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