Lezyne was founded on March 1st, 2007, by industry icon Micki Kozuschek and other industry partners. A former professional triathlete, Kozuschek is native to Germany. In the prime of his athletic career, Kozuschek began with the brand Maxcycles and brought affordable, high-quality bicycles and clothing to the German market. Shortly after moving to the USA, Kozuschek founded Truvativ. In 2004, Kozuschek sold Truvativ to SRAM and began a two-year break from the cycling industry. At a time when plastic accessories were the standard, Lezyne’s goal was to engineer and produce high quality accessories which meet the same high standards as high-end bicycle components. Innovative products set Lezyne apart and ahead of the competition.

Lezyne’s headquarters are located in San Luis Obispo, California, USA; all of its products are assembled at its factory in Taichung, Taiwan. Also housed in the factory, is an in-house quality control team, made up of engineers that supervise construction. In Taiwan is a warehouse too from which Lezyne ships its products to distributors worldwide. Many Lezyne employees enjoy a passion for riding bikes and happily test Lezyne's products before they will be prduced. Lezyne is a combination of love for cycling and passion for design.